Communications Squad


The Communications Squad is a value-added ISA program for those who want to accurately share the story of modern agriculture. The group meets twice annually to receive timely information on the biggest topics in agriculture from in-house and external industry experts.

Media and communications training combined with group exercises meant to foster collaboration and networking means you walk away with new skills and new contacts with fellow farmers. Following training, expect to be called upon to respond to consumer misconceptions, be an advocate for pro-farmer policies, and a voice for Iowa agriculture.

What will you gain from participating in the Communications Squad?

Communications Squad Benefits

  • Insights on industry topics and issues
  • Tips to improve public speaking and writing skills on industry topics and issues with media, peers and consumers
  • Encouragement to serve as a spokesperson for ISA and your operation/business in media interviews

  • Advice on how to connect with consumer audiences on agricultural topics

  • Best practices for telling agriculture’s story in writing and on social media platforms

  • Connections with state and national soy industry partners, including the American Soybean Association, United Soybean Board, U.S. Soybean Export Council and the Soy Transportation Coalition

  • Networking opportunities with fellow agricultural advocates and industry partners

 

  Iowa farmers gathered to learn about communications

Requirements

  • Must be an Iowa soybean farmer or currently working in the agriculture industry

  • Have the ability to attend scheduled training session
2023 Schedule

     Session 1:      March 15-16, 2023 (ISA Office, Ankeny, Iowa)
     Session 2:      July 12-13, 2023 (ISA Office, Ankeny, Iowa)

Cost

Costs of meals and lodging are covered by ISA. Fuel cards are also provided to offset the cost of travel to ISA headquarters.


Interested in participating in the Communications Squad?

Complete the brief application form below by February 3, 2023. Please direct additional questions to Brock Johnston, ISA public relations manager, at bjohnston@iasoybeans.com or 641-521-1794.