January 2024

January 11, 2024

 

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In this issue...


On the Cover
Brother Grant and Spencer Hilbert were once farmers on an online gaming platform only. Now, millions of subscribers watch the brothers use different kinds of controls to plant and harvest their crops via their YouTube channels.

Executive Insights: Up to the task
The new year brings with it new challenges and issues that Iowa's soybean farmers will have to face.
Page 4

Rural Route 2: Take a bow
As 2023 comes to an end, ISA shows appreciation for those who made it a successful year.
Page 7

Brothers start farm after virtual farming fame
The Hilbert brothers turn their virtual farming experience into a farming operation and family business.
Page 8

Suzanne Shirbroun leads ISA into its 60th year
As ISA president, Suzanne Shirbroun will focus on educating audiences, investing in research and building demand.
Page 12

Farmers determine top state priorities for 2024
Iowa Soybean Association sets state policy priorities for 2024 based on farmer leader input. 
Page 14

Congratulations 2024 ISA Leadership Award winners
Congratulations to the 2024 ISA Leadership Award winners who were recognized at the Winter Soy Summit in December.  
Page 16

This event will position your farm for success
Explore ag exports, Iowa's bioenergy markets, market outlooks and farm policy at the 2024 Farm Forward event.
Page 18

Research year in review
The Research Center for Farming Innovation (RCFI) summarizes trials completed and data gathered throughout 2023. 
Page 20

Building relationships across the Pacific
Meetings between Chinese delegations and ISA strengthen international relationships and generate purchase agreements.
Page 22

Farmers turn plans into actions
Soybean farmers take action on crop plans developed through on-farm research trials.
Page 26

Meetings showcase local and relevant research
Local February meetings to showcase research findings, demonstrate checkoff value and explore your agronomic questions.
Page 28

Food and fuel
Innovation and collaboration are key elements to providing enough food and fuel for the growing world population.
Page 30

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