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 Shared
Vision
In 2010, the Iowa Soybean Association is a responsive and robust
entity that is embraced by farmers as a valuable resource for products,
services, answers and solutions. Using a single, integrated, and
highly efficient board structure, farmer leaders focus their attention
on high level direction, evaluation and decision making on policy
and promotion issues.Leveraging their substantial financial resources
to deliver profitable solutions to the benefit of Iowa soybean producers;
their good work helps generate substantial profits to invest in
ongoing soybean industry advocacy and grower services.
Focused Mission
The Iowa Soybean Association – Soybean Farmer focused
- Expanding profit opportunities while promoting environmentally
sensible production.
Core Values
• Openly and honestly speak our mind
• Not afraid of challenges…we are problem solvers
• We are unified…consensus building gets us there
• Being farsighted, creative and forward thinking gets us
out in front on issues
• Objectivity…use a soybean focus based on merit and
see the bigger picture
• Leadership…fueled by passion for farming and caring
for our industry
• Hard work ethic...we follow through until the job gets done
• Commitment to do what is right for farmers and our communities
• Blended priorities of profitability and environmental sensibility
Goals / Themes
(Public Affairs) Secure resources and policies
that enable Iowa soybean and livestock producers to compete globally.
(Supply) Stabilize and increase yield while improving
production efficiency and the environment.
(Demand) Increase demand of Iowa soybeans by meeting
the needs of our customers.
(Information and Education) Disseminate information
about the activities and investments of the organization.
(Organizational) Strengthen the ability of ISA
to meet its goals and objectives while improving operations.
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